Leadership in innovation, trend and insight curation, and bringing the "future to the present" by executing go-to-market and growth strategies for specialty food product/CPG and wellness brands.

  • Trend and Insight Curation: Identify what's new and next by leveraging data and human driven expert networks across the Food & Beverage ecosystem; curating collaboration and strategic partnership opportunities between emerging brands and big brands
  • Business Model Innovation: Exploiting white space opportunities by identifying revenue growth potential, testing new business models, and validating market opportunities.
  • Go-to-Market Execution: Execute growth strategies to turn insights into scalable opportunities, from team building, investor development, business development, distribution/logistics, to market validation.

Here are some of our achievements:

  • Pioneered the subscription-based fresh prepared meal delivery business model, doubling revenues YOY with profitable customer acquisition.
  • New business model innovation and 'meal kit' product launch for a Fortune 500 client, leveraging an iconic consumer brand.
  • Developed and Integrated 'turn key' specialty food and meal delivery service on a B2B enterprise platform for an emerging health & wellness brand.
  • Rapid food based brand prototyping and launch of an emerging CPG brand.

Wicked Start has automated the process of starting up...Web-based tools are becoming nearly essential to many aspects of running a business, so why not bring them into the process of creating and executing a business.
— David H. Freedman, New York Times
Bryan is an outstanding business partner and a tremendous asset in developing a new business concept from the initial ideation through detailed implementation. He has a unique combination of out-of-the-box creative thinking and strong financial business acumen.
— Danene Jaffe, former VP of Innovation, Jarden (Newell Brands)
Bryan combines sharp analytic skills and attention to detail with the ability to see the big picture and identify trends. His is current on the latest technology, business models and trends to analyze how they will add value and integrate into new businesses. He also understands the unique challenges (and opportunities) faced by the startup company CEO and provides invaluable mentoring, advice and support.
— Susan Bratton, Founder, Savor Health